Massive comeback fuels surge in demand as 2026 Show sells out exhibitor space as fans gear up for March 25–29
For Immediate Release
Vancouver, B.C. – For the first time this decade, Honda is officially returning to the Vancouver International Auto Show, an exciting milestone made possible through the leadership and commitment of the Honda Dealers of B.C. Their collective support played a pivotal role in bringing the brand back to the province’s premier automotive stage. Honda will now anchor a revitalized 2026 exhibitor lineup, helping drive unprecedented momentum as the Show announces that all available floor space is now sold out.
Marking its first appearance at the Vancouver Auto Show since the late 2010’s, having the Honda brand represented on the exhibit floor signals a major resurgence in manufacturer participation. The brand’s presence will be situated within the main Exhibition Halls at the Vancouver Convention Centre, showcasing new models, advanced technologies, and the latest in electrified innovation. Honda is the first in a wave of major brands set to rejoin the Show, with additional reveals scheduled early in 2026.
“Honda’s return represents a milestone moment, not just for our Show but for automotive fans across British Columbia,” says Vancouver Auto Show Executive Director Eric Nicholl. “The enthusiasm from manufacturers this year has been extraordinary. With Honda leading the charge, a sold-out floor plan, and more than 30 participating brands, the 2026 Show will deliver one of the most dynamic and comprehensive automotive showcases we’ve ever produced.”
Tickets are now on sale, and the Vancouver Auto Show’s Christmas campaign is currently running. Use promo code SANTA to receive 20% off admission tickets. This limited-time offer is available until December 24 at 11:59 PM PST.
The Vancouver International Auto Show would like to acknowledge presenting sponsors RBC, ICBC and BC Hydro Power smart. Their support is critical to the success of the event.
About the Vancouver International Auto Show
The Vancouver International Auto Show is owned and operated by the New Car Dealers Association of BC (NCDA) (www.newcardealers.ca). It is British Columbia’s new model showcase for the Canadian automotive industry and represents top brands from the world’s leading manufacturers.
About the New Car Dealers Association of BC
The New Car Dealers Association of BC (NCDA) represents over 400 new car and truck dealers throughout British Columbia who employ 30,000 British Columbians and are responsible for close to $17 billion in retail sales in the province. The Association speaks on behalf of the retail automotive industry and advocates on legal, environmental, and consumer issues relating to vehicle sales in British Columbia.
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Media Inquiries:
Adam Forsythe
[email protected]
778-989-1469
