For Immediate Release
Vancouver, BC – The Vancouver International Auto Show (VIAS) is just one month away! Returning to the Vancouver Convention Centre March 25th–29th, 2026, this year’s show promises one of the most ambitious and headline-driven editions in its 100-plus-year history. With all 300,000 square feet of exhibitor space officially sold out and major manufacturers making long-awaited returns, VIAS is set to redefine what a consumer auto show can be.
“This is a milestone year for the Vancouver International Auto Show,” says Eric Nicholl, Executive Director of Vancouver International Auto Show. “From sold-out exhibitor space to the return of major global brands and an unprecedented lineup of first-ever and Canadian debuts, the show reflects the renewed confidence and excitement surrounding the automotive industry. We’re delivering an event that’s bigger, bolder, and more immersive than anything we’ve produced before.”
Building on record-setting momentum, the 2026 show will span the full Exhibition Halls, select Level 1 displays, and an expanded outdoor footprint on Jack Poole Plaza, marking one of the largest show layouts ever produced. More than 30 automotive brands and dealer groups will showcase over 200 vehicles, supported by immersive brand activations, education centres, expanded lifestyle and retail areas, and interactive experiences designed to elevate the consumer experience.
Among the most anticipated highlights are several first-ever and Canadian-debut vehicle displays that underscore the show’s global relevance and creative range. For the first time in Western Canada, guests will experience Audi’s Formula 1 display car, offering an up-close look at the design language, aerodynamic precision, and engineering intensity that define Audi’s future on the world’s biggest motorsport stage. Formula 1 excitement continues with the Canadian debut of Cadillac’s Formula 1 display car, showcasing the brand’s bold entry into elite global racing and signalling a new era of performance innovation.
The VIAS will also make history with the Canadian debut of Oilstainlab, the boundary-pushing hypercar manufacturer. Attendees will experience the HF-11 hypercar up close, including an exposed HF-11 shell revealing the raw craftsmanship and engineering behind the machine, and have the rare opportunity to meet the founders Nikita and Iliya Bridan and hear firsthand what it takes to bring a hypercar vision to life.
Performance and design enthusiasts will also witness the Canadian debut of the Chevrolet Corvette CX Concept, an electrified hypercar concept that offers a bold glimpse into the future of Corvette innovation. Sculpted with input from GM Motorsports’ aerodynamics team and featuring a fighter-jet-inspired canopy cockpit, the CX Concept stands as a powerful statement of design ambition and next-generation performance.
Clean mobility remains a core focus of the show, with the popular EV and PHEV Test Drive Experience returning at full capacity. Supported by CleanBC Go Electric and RBC, the expanded fleet will feature up to 50 vehicles from leading manufacturers, allowing attendees to get behind the wheel of a wide range of clean energy vehicles, including both rebate-eligible and non-rebate qualifying models.
Fan-favourite feature exhibits including Supercar Eleganza, Horsepower Heaven, and Elite Dream Machines will return with enhanced lineups, celebrating ultra-luxury, hypercar performance, rare private collections, and meticulously crafted custom builds. Together, these showcases reinforce the show as one of North America’s most compelling automotive events.
About the Vancouver International Auto Show
The Vancouver International Auto Show is owned and operated by the New Car Dealers Association of BC (NCDA) (www.newcardealers.ca). It is British Columbia’s new model showcase for the Canadian automotive industry and represents top brands from the world’s leading manufacturers.
About the New Car Dealers Association of BC
The New Car Dealers Association of BC (NCDA) represents over 400 new car and truck dealers throughout British Columbia who employ 30,000 British Columbians and are responsible for close to $17 billion in retail sales in the province. The Association speaks on behalf of the retail automotive industry and advocates on legal, environmental, and consumer issues relating to vehicle sales in British Columbia.
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Media Inquiries:
Adam Forsythe
[email protected]
778-989-1469
