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The Vancouver International Auto Show (VIAS) is Western Canada’s best attended consumer show, and one of Western North America’s premier automotive exhibition events.
The Vancouver International Auto Show is owned and operated by the New Car Dealers Association of BC (www.NewCarDealers.ca). For 2015 and 2016, the Auto Show grew into the Ballrooms at the Vancouver Convention Centre, occupying 25% more display space on two levels. VIAS 2018 took over the entire 2 levels at the Convention Centre (a first for a consumer show). VIAS 2019 opens March 14 – 19, 2019. VIAS is a member of Auto Shows of North America (ASNA).
Auto shows continue to offer an intense and personal opportunity unlike any other strategic marketing event. Each year, the auto show experience grows in popularity and scale. But today’s auto shows are more than a good time. It is here where consumers seek to expedite their fact finding and close the information loop by learning about (and, in some cases, driving) the incredible variety of vehicles available at some 65 auto shows across North America.
The New Car Dealers Association of BC represents more than 390 New Car Dealers throughout the province, who generate more than $16 Billion in economic activity, pump $2.9 Billion net GDP directly into BC’s economy, and employ more than 30,000 people in B.C.
The Association is the voice of British Columbia’s new car industry and speaks on its behalf to the public, media, and government, and deals with the legal, environmental, and consumer issues relating primarily to new vehicle sales in British Columbia.